Enter Japan with clarity.
Grow with confidence.

We don’t localize. We lead.

From market strategy to cultural execution, we help fashion and luxury brands scale in Japan and beyond , fast, smart, and with style

Who We Are

Not Agents. Not Distributors. Operators.

We’re a boutique consultancy with deep roots in Tokyo and Bordeaux.

We act like co-founders: hands-on, fast-moving, and obsessed with outcomes.

10+

years helping brands grow in Japan.

15+

years in global brand strategy.

What We Do

We don’t enter markets. We build presence.

Here’s how we help

Market Entry Strategy
Launch right. Right positioning, message, pricing, and partners.
Training & Cultural Fluency
Get your team fluent in what matters. Execute with impact.
Omnichannel & Digital
Online, offline, seamless. From ecom to CRM, we build what converts.
Consumer Research
Real data, real insights. Know what drives your audience.
Brand Story & Experience
Design a story that sticks. Create moments people remember.

Market Entry Strategy
Launch right. Right positioning, message, pricing, and partners.
Training & Cultural Fluency
Get your team fluent in what matters. Execute with impact.
Omnichannel & Digital
Online, offline, seamless. From ecom to CRM, we build what converts.
Consumer Research
Real data, real insights. Know what drives your audience.
Brand Story & Experience
Design a story that sticks. Create moments people remember.

All tailored. All actionable. No fluff.

Our Edge

Fast. Focused. Founder-Minded.

We move like a startup, think like a strategist, and build like a local. Our work goes beyond “advice.” We work with you — from first insight to final execution.

Our Edge

Fast. Focused. Founder-Minded.

We move like a startup, think like a strategist, and build like a local. Our work goes beyond “advice.” We work with you — from first insight to final execution.

Our Edge

Fast. Focused. Founder-Minded.

We move like a startup, think like a strategist, and build like a local. Our work goes beyond “advice.” We work with you — from first insight to final execution.

Who It's For

Empowering you to navigate and succeed in Japan and Asia.

・ Brands and organizations ready to expand into Japan or Asia.
・ Leaders who want more than translation, they want transformation.
・ Teams that value insight, speed, and cultural precision.

Who It's For

Empowering you to navigate and succeed in Japan and Asia.

・ Brands and organizations ready to expand into Japan or Asia.
・ Leaders who want more than translation, they want transformation.
・ Teams that value insight, speed, and cultural precision.

Who It's For

Empowering you to navigate and succeed in Japan and Asia.

・ Brands and organizations ready to expand into Japan or Asia.
・ Leaders who want more than translation, they want transformation.
・ Teams that value insight, speed, and cultural precision.

How We Work

Built to decipher complexity. Delivered simply and with impact.

We bring a network of experts: tech, legal, culture, and operations. Together, we create strategies that work and scale.

How We Work

Built to decipher complexity. Delivered simply and with impact.

We bring a network of experts: tech, legal, culture, and operations. Together, we create strategies that work and scale.・ Brands and organizations ready to expand into Japan or Asia.
・ Leaders who want more than translation, they want transformation.
・ Teams that value insight, speed, and cultural precision.